If you want to buy personal injury leads pay per call that reliably turn into signed cases, you need verified intent, compliant sourcing, and efficient call routing. BrokerCalls™ delivers inbound callers who meet your non-MVA criteria before they reach your intake team, which reduces screening time and wasted spend. You control states, hours, and IVR filters so your staff speaks with the right claimants at the right moment.
Who Buys Personal Injury Calls from BrokerCalls™
Personal injury buyers are PI law firms and case management companies handling non-automotive negligence cases. Slip and fall, premises liability, product liability, dog bite, and general negligence cases are all served by this campaign type. PI is contingency-fee, attorney fees of 33-40% of settlement make the economics of warm transfer acquisition straightforward.
Solo attorneys, regional firms, and national intake centers use these calls to stabilize monthly case flow when referrals and walk-ins are uneven. You can set coverage by state, zip cluster, or county, require bilingual screening when needed, and direct calls to different queues by practice area. For practices also seeking auto collisions under a separate budget, our page on MVA auto accident calls explains how we qualify crash-related claimants and route them to the appropriate queue.
Call Quality and Qualification
Quality starts with vetted publishers, clear consumer disclosures, and 1-to-1 consent tied to the specific buyer. Calls are gated by IVR for fit, then routed by geography and schedule to reduce misdirected intakes. Duplicate suppression, DNC controls, and real-time QA protect your team from unnecessary handle time.
IVR Qualification Criteria
| Criteria | IVR Question | Disqualifier |
|---|---|---|
| Incident type | Were you injured due to someone else’s negligence? (slip and fall, premises, product, other) | Self-inflicted or unclear fault |
| Recency | Did this happen within the past 3 years? | Beyond typical statute of limitations |
| Fault | Were you primarily not at fault for the incident? | Primarily at fault, no PI claim |
| Injury | Were you injured and did you seek medical treatment? | No injury or no medical treatment, no damages |
| Representation | Are you currently represented by an attorney? | Already represented |
| State | What state? | Outside buyer’s practice area |
In practice, this means your intake staff connects with someone like a shopper who fell in a grocery store last year, sought urgent care, and has not retained counsel. By removing unqualified callers who lack treatment or fall outside your states, you shorten discovery, lower average handle time, and increase signed-case rates. Our team monitors call recordings and dispositions so we can optimize IVR prompts and publisher traffic sources when we see patterns.
We can also route by time of day and business rules to match your staffing model. If certain case types require specialized intake, we can segment those through the IVR and deliver them to a separate line or center. Reporting includes call outcome tags, reason codes for rejections, and publisher-level transparency so you see exactly what is driving performance.

What BrokerCalls™ Delivers
Non-MVA PI, Broader Case Type Coverage
While MVA calls are the most common PI category, BrokerCalls™’ personal injury campaign covers slip and fall, premises liability, product liability, dog bite, and other negligence categories. This diversifies your case intake beyond auto accidents.
Diversification helps stabilize your pipeline when traffic or seasonality impacts one category. Premises and product matters often involve different defendants and insurance structures, which can create stronger economics for certain firms. If your practice also develops larger dockets, our overview of mass tort litigation calls details how pre-qualified claimants for pharmaceutical and defective product matters can complement single-event PI intake.
Injury AND Medical Treatment Confirmed
IVR confirms both injury and that the caller sought medical treatment, the critical combination for viable damages in a PI case. No injury or no treatment means no recoverable damages, and those callers are excluded.
We can add follow-up prompts to identify hospitalization, imaging, surgery, and lost wages when your strategy targets higher-value matters. Intake scripting guidance helps your team quickly verify providers seen, date of first treatment, and whether the claimant followed a care plan. This creates a consistent foundation for attorney review and increases the likelihood of signing qualified clients during the first call.
Contingency Fee Economics Support Premium CPL
PI attorneys work on contingency, 33-40% of settlement. A $50,000 slip and fall settlement generates $16,500-$20,000 in attorney fees. A $60-$130 warm transfer CPL is easily justified for firms with solid case conversion.
Warm transfers reduce friction by connecting the claimant after intent and fit are confirmed, which increases first-call conversion and decreases follow-up chasing. Firms with organized intake, clear SLAs, and rapid attorney callbacks typically see stronger ROI from premium calls. Our account managers help align routing windows and concurrency caps with your staffing so you pay for conversations your team is ready to handle.
TCPA Compliance
All calls sourced under TCPA 1-to-1 express written consent. DNC scrubbed. No attorney-client relationship formed by call receipt. Marketing reviewed for state bar advertising rule compliance.
We maintain auditable proof of consent, including time stamps, source URLs, and disclosure language. Publishers are approved through a strict process, then monitored for traffic patterns, complaint rates, and creative compliance. You receive call recordings and disclosure artifacts on request, which supports internal audits and bar advertising requirements across states.
How It Works
- Request your rate card. Tell us your vertical, states, volume, and IVR criteria. Rate card within one business day.
- Compliance review and setup. Our team walks you through sourcing standards and Ringba routing before your first call.
- Go live. Calls route to your team. Your dedicated account manager monitors quality in real time.
During setup, we configure geography, hours of operation, and concurrency to align with your intake capacity. You can require bilingual pre-screening, add additional IVR questions, or segment by case type so specialized teams handle complex matters. We also establish rejection reason codes and feedback loops to improve performance week over week.
After go-live, you receive publisher-level reporting, recordings, and outcome summaries that inform optimization. We hold regular reviews to identify trends, refine scripting, and calibrate volume without sacrificing quality. If you need to expand into larger aggregated matters alongside single-event PI, our team can coordinate separate routing and budgets for those initiatives while preserving your core PI intake.
Frequently Asked Questions
What PI case types does BrokerCalls™ deliver calls for?
Slip and fall, premises liability, product liability, dog bite, negligent security, and general negligence cases. MVA is handled by a separate campaign. You can optionally prioritize specific incident types through IVR prompts and routing rules so your staff focuses on cases that fit your docket strategy.
What CPL should I expect for personal injury calls?
CPL ranges from $60 to $130 depending on case type and state. Warm transfers with full IVR qualification carry higher CPL. Firms with disciplined intake and rapid attorney follow-up tend to realize the strongest ROI at the higher end of the range due to improved sign rates.
Are PI calls warm transfers or raw inbound?
Warm transfer only. Injury, medical treatment, fault, and no-representation are all confirmed before connection. Your team receives motivated callers who meet your requirements, which shortens screening and accelerates retainer execution.
What states have the highest PI call volume?
Florida, California, New York, Texas, and Illinois generate the highest personal injury litigation volume. We can scale other states based on your coverage map and can adjust pacing to match your staffing across time zones.
Does BrokerCalls™ filter out MVA cases from PI campaigns?
Yes. Auto accident cases are a separate campaign type. PI campaigns focus on non-MVA negligence categories. This separation keeps your intake efficient and ensures you pay only for the case types you want.
How are high-value cases identified?
IVR can be configured to ask about injury severity, hospitalization, and lost wages, indicators of higher-value cases, for firms that prioritize high-value intake. We can also add questions about imaging, surgery, or long-term impairment when you want deeper pre-qualification before transfer.
Ready to Get Started?
Call (855) 268-3773 or email contact@brokercalls.com. Or complete the form below.