pay-per-call marketing

pay-per-call marketing

Learn How to Use Pay-Per-Call Marketing to Your Benefit

If you don’t know anything about pay-per-call marketing, you could be missing out on an approach to marketing that would open your company up to a broad range of clients. Although the internet is still the top way many people search for the services they need, several others still enjoy the traditional element of speaking to someone on the phone. Pay-per-call marketing helps to put you in touch with this demographic.

What Is Pay Per Call Marketing?

Pay per call entails a lead generation marketing strategy that helps connect business owners with clients interested in their services. Business owners partner with publishers who promote certain messaging for that business that a potential client can find and, in turn, reach out to that business.

What Are the Best Pay-Per-Call Verticals?

There is seemingly no end to the list of businesses that could benefit from a pay-per-call marketing strategy. From the travel industry to the legal sector to the healthcare industry, pay-per-call marketing could help your company when you take the correct type of approach.

What Services Do Pay-Per-Call Networks Offer?

A quality pay-per-call network can provide you with the type of platform that you need to reach clients that you may not have been able to get otherwise.

What Are the Benefits for Publishers?

Without question, publishers’ leading benefit is that pay-per-call networking can provide the publisher with a revenue source. As this strategy ramps up, publishers will continue to have access to higher conversion leads which will only help them develop a more substantial revenue process.

What Constitutes a Commission?

Several factors play into the commission structure for a publisher. For instance, the length and quality of the call will play a factor in commission. There are different categories of commission as well. The company developing a pay-per-call strategy will have discretion regarding its commission structure. However, this is something that a publisher will learn more about as the framework of a pay-per-call marketing strategy is set up.

How Do Pay-Per-Call Businesses Work?

Pay-per-call companies are typically hired by businesses (also known as advertisers) looking to promote their brand using a pay-per-call strategy. The goal is to generate quality phone call leads that are, in turn, passed through to the advertisers. If you decide to partner with BrokerCalls, you will have peace of mind knowing our team will filter these calls for you. If a call comes in from an interested client meeting your standards, you will have the opportunity to either speak with that client on the spot, or you can respond to them around your unique schedule.

Final Thoughts on Pay Per Call

At BrokerCalls, our industry experts understand the immense benefit associated with pay-per-call networking. We’re happy to speak with you more about the advantages of incorporating this type of strategy into your own marketing strategy. Also, we can set publishers up with businesses that are looking to use them to promote their pay-per-call messaging. If you’re a business owner looking to grow and develop your business in a new way or a publisher looking to increase your revenue stream, get in touch with the BrokerCalls team today. You can reach us by giving us a call at (855) 268-3773. You can also reach us by contacting us on social media through TwitterFacebookLinkedIn, and Instagram.

Sean d'Oliveira
Sean d'Oliveira
After graduating from the University of North Florida with a Bachelor’s Degree in Communications, Sean d’Oliveira began his career in journalism. After a decade in the industry, Sean transitioned into the world of digital marketing in 2017, where he honed his online marketing skills and copywriting expertise for various clients.

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