Understanding the Process of Buying Leads
If you are looking to buy insurance leads, you’ll quickly find that buying them isn’t the hard part – finding quality leads can be. Buying leads can be done in several ways, but for this article, we will look at how to buy leads through a pay-per-call leads model such as what BrokerCalls offers.
What you are essentially buying are leads generated through TCPA-compliant sources – mainly from our powerful affiliate marketing network and our matured digital marketing campaigns in each vertical that we work with. You will then specify the type of business you are and the services or products that you provide so that we know your ideal target audience.
While we do all of the work to generate leads, you simply have to specify the time you want your calls and other things such as the number of calls you are looking to buy. You then receive a live transfer call through our call-tracking software that matches your client profile to the details of the caller on the line. After the call has been going for 90 to 120 seconds depending on your leads plan, you will then be charged for calls that are considered quality leads based on the time they were on the call with your business.
What to Keep in Mind When Buying Insurance Leads
One of the mistakes that are made by agents buying leads is to look for the cheapest possible lead. However, the lead’s quality will ultimately determine how good the ROI will be. One quality call that converts is worth far more than 10 leads for people that are not really interested in buying your service or product.
The quality of your phone leads is the most important thing to remember. The pay-per-call business model is the best way to protect yourself from buying low-quality, unmotivated leads because a caller that has been on the line for over a minute is more likely to be motivated and interested in your services.
Increase Your Odds of Receiving High-Quality Leads
Our performance marketing services are hinged on our pay-per-call lead system. You won’t be paying for calls that are over quickly because the customer is not interested in your offer. At BrokerCalls, we only charge for calls after a significant amount of time has passed such as 90 or 120 seconds. This greatly increases the quality of the calls you end up paying for and places the onus on the lead provider to provide high-quality leads that convert.
Buying Insurance Leads from BrokerCalls
BrokerCalls makes it easy for you to buy various insurance leads, giving you the power to control exactly when and how many live transfer exclusive leads you want to receive. Some of the insurance leads that you can buy include:
- Life insurance leads
- Final expense insurance leads
- Health insurance leads
- Medicare leads
- U65 health insurance leads
- SSDI leads
- Home insurance leads
- Auto insurance leads
We can assist in setting up your company profile so that you can buy insurance leads that match your criteria and improve your ROI. Whether you’re an insurance agent or an insurance provider looking to improve your sales, BrokerCalls is your ideal business partner. Call us at (855) 268-3773 today or visit us on Twitter, Facebook, LinkedIn, and Instagram.
