As the baby boom generation qualifies for Medicare in vast numbers, enrollees continue to grow each year, particularly for Medicare Advantage plans. By 2034, the Congressional Budget Office (CBO) anticipates that 64% of all Medicare beneficiaries will be enrolled in Medicare Advantage plans, according to KFF, a healthcare information organization. With Medicare providing health insurance coverage to 67 million people in the U.S., 89% of which are adults age 65 or older, health insurance agencies can significantly benefit from lead generation campaigns targeting turning 65 Medicare leads.
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What Are Turning 65 Medicare Leads?
Leads for turning 65 Medicare insurance refer to potential customers who are approaching their 65th birthday and will soon become eligible for Medicare health insurance coverage. Most people become eligible for Medicare when they turn 65 years old, but people with disabilities are also eligible. The time near someone’s 65th birthday is crucial, as there’s a specific enrollment window for Medicare. These leads may be interested in Original Medicare, Medicare Advantage plans, Medicare Supplement (Medigap) policies, or Medicare Part D prescription drug plans.
Health insurance agencies can capitalize on this need as people turning 65 often need guidance on Medicare enrollment, coverage options, costs, and how Medicare works with existing insurance. These U65 health insurance leads are valuable in the health insurance industry because they represent a significant market of individuals who must make important decisions about their healthcare coverage.
How Do You Generate Turning 65 Medicare Leads?
Companies can generate these leads using various methods like cold calling, digital marketing, and direct mailer campaigns. However, one of the most effective methods for finding exclusive health insurance leads involves purchasing from lead-generation businesses. Working with reputable companies specializing in Medicare lead generation helps agencies stay within compliance with regulations regarding lead acquisition since they must follow specific regulations in how they connect with these leads.
When using inbound call leads, it’s crucial to comply with all relevant regulations, including HIPAA and the Medicare marketing guidelines. Working with a professional lead generation company can ensure all rules, including TCPA, are followed so every purchased lead has the opportunity for proper conversion. They also respect consumers’ privacy and preferences regarding contact methods to ensure the caller is screened for intent and meets the demographics the agency is targeting.
Is it Mandatory to Sign Up for Medicare at Age 65?
No one is required to sign up for Medicare once they reach age 65, and the personal choice to do so depends on individual factors. However, Medicare Part B comes with a monthly premium, and consumers could pay late penalties if the guidelines are not followed. To avoid the Part B late penalty, eligible enrollees still employed and receiving health insurance through their employer may opt to keep their current plan until retirement. This also applies if they’re covered under a spouse’s employer plan. If Medicare insurance is delayed due to existing coverage, there is a Special Enrollment Period for signing up without penalty when that coverage ends. While it’s not mandatory for everyone, most people should carefully consider enrolling in Medicare at 65 to avoid potential gaps in coverage or financial penalties.
Where Is the Best Place to Find Medicare Turning 65 Call Leads?
Buying inbound calls for pay-per-call health insurance leads has become one of the most effective methods for finding high-quality turning 65 Medicare leads. Unlike traditional lead generation methods, where agents must reach out to potential clients, inbound calls provide high-intent consumers seeking information about Medicare options. These callers are typically more engaged, genuinely interested in enrolling, and are further along in their decision-making process. By purchasing these inbound calls, insurance agencies can connect with potential customers who are already motivated to learn about and potentially sign up for Medicare plans, significantly increasing the likelihood of conversion. The quality of inbound call leads often surpasses that of other lead types due to their real-time nature and the caller’s initiative.
Ready to expand your business?
BrokerCalls™ offers highly qualified inbound calls and phone leads. Reach out and get started today.
Let’s Talk
Buy Turning 65 Medicare Leads From BrokerCalls™
For health insurance agencies looking to purchase turning 65 Medicare leads, BrokerCalls™ is your trusted lead generation partner. We are experienced in the health insurance industry, including Medicare. BrokerCalls™ only buys and sells TCPA-compliant inbound calls for our clients. We provide exclusive Medicare leads featuring high-quality consumers actively looking for Medicare enrollment plans. Our calls can be screened to ensure clients only connect with the specific type of Medicare consumers they want. Please call BrokerCalls™ at (855) 268-3773 or visit us on Facebook, LinkedIn, X, or Instagram for more details on generating quality Medicare insurance leads today.
External Sources
- KFF — A Snapshot of Sources of Coverage Among Medicare Beneficiaries
- Centers for Medicare & Medicaid Services Data — Medicare Monthly Enrollment
- KFF — Medicare Advantage in 2024: Enrollment Update and Key Trends
