what are the best ways of finding life insurance leads

Life insurance agents and agencies know how important it is to keep a steady stream of new customers coming into the business to grow. But how can these professionals continue to find qualified and motivated new customers? Increasingly, teaming up with a partner company that can provide the best leads for life insurance is essential. At BrokerCalls, we know the answer to the question of how to get life insurance leads. Instead of wasting your time on ineffective strategies like telemarketing or cold-calling people who aren’t interested in your life insurance policies, choosing to buy quality inbound calls from motivated potential new customers who are actively looking for life insurance can be a wise investment. You can focus your time and efforts on converting callers and growing your business when collaborating with the right lead-generation company like BrokerCalls.

Ready to expand your business?

BrokerCalls offers highly qualified inbound calls and phone leads. Reach out and get started today.

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person calling

Ready to expand your business?

BrokerCalls offers highly qualified inbound calls and phone leads.
Reach out and get started today.

Let’s Talk

How Do Insurance Companies Generate Leads?

When it comes to life insurance leads, there are many possible ways for companies to generate leads and find potential customers. Let’s begin by exploring some of the many avenues available:

  • Referrals: Ask customers to refer their friends or loved ones by providing your customers with some kind of referral incentive.
  • Digital Marketing: Creating a strong, informative website with helpful content and innovative search engine optimization (SEO) strategies can help your company appear at the top of online searches and make it easier for potential customers to hear about you.
  • Social Media Marketing: Cultivating a strong presence on platforms like Facebook, LinkedIn, Instagram, and X (Twitter) can help you find more customers.
  • Cold-Calling: Buying lists of phone numbers to call and trying to convert these people into paying customers.

While each of these strategies can be effective if done correctly, many can take months or even years to successfully build-up, and others can be time-consuming with few results. There’s another option to help agents find leads for life insurance: Teaming up with a premier lead generation company like BrokerCalls. Our strategy for finding motivated and qualified candidates who could become your newest customers involves carefully locating people actively looking for life insurance coverage. Each time you get an exclusive inbound call from us, you’ll know you’re picking up the phone to talk with someone who wants the exact kind of policy you’re selling – and that means you can focus on successfully converting callers into customers.

Does Buying Life Insurance Leads Work?

You might be wondering if buying leads for life insurance works – and the answer is a definitive yes, as long as you’re purchasing the best leads available. Some providers will cheaply sell old leads or unqualified calls, meaning you’ll have a much higher percentage of the leads that won’t convert. That’s why BrokerCalls offers exclusive leads that only you will receive, meaning you won’t have to compete with other agents for these callers. Our process carefully screens callers to ensure they meet the exact criteria you need and are actively interested in the type of insurance policy you sell. Each time you pick up the phone, you’ll know you’re talking with conversion-ready callers who are excited to learn more about your life insurance options and are ready to decide.

does buying life insurance leads work

Where Can I Find People Who Need Life Insurance?

There are many options for finding people who need life insurance. Networking, for example, can be an effective way of meeting people like real estate agents, financial advisors, and other professionals who interact with clients who could benefit from the financial security offered by the right life insurance policy. Digital marketing efforts, including offering informative content on a good website, following best practices for social media marketing, and devising a strong SEO strategy, are also vitally important to reach today’s modern consumer.

Increasingly, life insurance leads are essential to locating people who need life insurance and want to learn more about the products you’re offering. If you’re wondering how to find qualified leads for life insurance, you’ll want to do your research into different lead generation companies. Beyond the cost per lead, it’s important to know how they generate their leads, the quality of their leads, and if they can offer exclusive leads that won’t be shared with your competitors. Understand that purchasing leads is an investment into your future success, and make an informed decision about who to work with toward that goal.

How Do I Market Myself as a Life Insurance Agent?

Marketing yourself as a life insurance agent comes down to making sure people who are your most likely potential customers know about your business and the quality of the policies you can offer. You want to establish yourself as a trusted voice of authority for those interested in learning more about why they should purchase a life insurance policy to offer financial security to their loved ones after they’re gone. It’s important to have a diversified approach to this effort, and that’s why you’ll want to follow several different marketing strategies to get your name out there and help potential customers hear about you.

These strategies include social media engagement to connect with potential clients, digital marketing efforts like content and email marketing and SEO, and soliciting customer reviews and feedback to help others decide they want to work with you. Referral programs are another important source of meeting potential new customers. You can also get involved with local organizations or charities to get your name out there and meet people who could become your next customers. In addition, you can focus on traditional or online advertising efforts, such as telemarketing, cold-calling, and pay-per-click (PPC) online ads.

Ready to expand your business?

BrokerCalls offers highly qualified inbound calls and phone leads. Reach out and get started today.

Let’s Talk
person calling

Ready to expand your business?

BrokerCalls offers highly qualified inbound calls and phone leads.
Reach out and get started today.

Let’s Talk

Get the Best Leads for Life Insurance From BrokerCalls

By now, it’s clear that leads for life insurance can be an effective way of growing your network and finding new customers. However, not all lead generation companies offer the same quality of inbound calls or pre-screen callers to ensure they fit what you can sell. That’s why you need to do your homework and decide wisely when determining who to partner with for this crucial way of growing your business. At BrokerCalls, we have years of experience working with life insurance agents and agencies like you who want to reach new potential customers quickly and effectively. We know how to find the people you need to grow your insurance business. Don’t wait – get started today by calling us at (855) 268-3773 today.

Sean d'Oliveira
Sean d'Oliveira
After graduating from the University of North Florida with a Bachelor’s Degree in Communications, Sean d’Oliveira began his career in journalism. After a decade in the industry, Sean transitioned into the world of digital marketing in 2017, where he honed his online marketing skills and copywriting expertise for various clients.

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