Viva Las Vegas at the World’s Biggest Affiliate Marketing Event
BrokerCalls embraced the Viva Las Vegas spirit — complete with an Elvis costume to mark the occasion — when the team traveled to Las Vegas for the world’s biggest affiliate marketing event.
Several members of BrokerCalls headed to Caesars Forum for Affiliate Summit West 2023, a three-day event that took place Jan. 23-25 and was expected to draw about 6,000 people representing affiliates, advertisers, e-commerce sellers, tech suppliers, and networks.
Pushing the Envelope and Having Fun
David Stock, BrokerCalls’ Vice President of Lead Generation, Compliance, & Quality Assurance, said the largest collaborative effort the industry has seen since before the COVID-19 pandemic was a time for affiliates, publishers, partners, and solution-providers to come together, learn, and collaborate with their peers.
“I found it interesting to hear about new ways people are looking to drive traffic and the methods they use to push the envelope while keeping a compliance mindset,” he said.
Stock said Affiliate Summit West kept things dynamic with a combination of activities, including the Meet Market, an expo hall, and a variety of seminars, not to mention after-hours opportunities to network and have fun. By the time the summit was over, he said BrokerCalls had met and engaged with more than 100 companies.
But it wasn’t just about business, and Stock embraced the fun atmosphere of the summit by wearing an Elvis costume — an appropriately festive wardrobe for Sin City.
Meet Markets and Representing the Industry
BrokerCalls’ Director of Account Management, Lew Evans, said it was good to see so many people back at the conference — including a jam-packed Meet Market on the first day — as members of the affiliate marketing industry got a chance to network with existing partners and new clients alike.
“Our team at BrokerCalls killed it, and we were able to talk to a lot of people,” Evans said.
Joe Marino, BrokerCalls’ Vice President of Sales, said it was a chance to catch up with current and past buyers and rework deals or continue to grow relationships.
It also gave him and the BrokerCalls team an opportunity to get in front of large clients for additional verticals, such as solar, auto warranties, and home security, as well as get a glimpse of where the trends are pointing after the end-of-the-year insurance rush and get ahead of the curve.
“As always, the show proved to be a major part of what we do as one of the top networks in the industry,” Marino said. “Overall, I believe that the show was a success, as the Meet Market presences of Elvis and BrokerCalls was wildly successful and is paying off dividends on both the buyer and publisher side already.”
We’ll See You Soon at LeadsCon 2023
The BrokerCalls affiliate marketing team is now back home in Fort Lauderdale, hard at work once again as a top lead generation company that specializes in finance, home services, and insurance leads. But the crew will be back in Vegas soon, representing their work and meeting with their peers again March 13-15 for LeadsCon 2023.
Stop by Booth No. 601 while at LeadsCon to meet BrokerCalls and find out more about why BrokerCalls is a top name in the industry.
