Reach Brand-Averse Consumers
Some of the highest converting potential clients are those looking for a product or service but don’t have a particular brand in mind. These customers are ready to spend but need some convincing on the best company. Pay-per-call affiliate marketing gives you access to these brand-averse consumers and is one of the most cost-effective forms of paid marketing available.
Pay-per-call (PPC) affiliate marketing allows you to also reach people who may have had a negative experience with your brand through word-of-mouth. Essentially, your marketing efforts won’t be well received by someone who may have been told something negative about your brand, but affiliate marketers give your brand an advantage that didn’t exist before. The reach of affiliate marketing and its ability to approach customers more sincerely can allow you to change how customers view your brand and expand your market reach.
Reach Out to Customers Who Are at the Top or Middle of the Sales Funnel
Searching for reviews about a business entails one of the most common ways customers decide which company to choose when they don’t already have a brand they like. The consumer seeks unbiased reviews and recommendations from third-party sites where they feel opinions carry weight. The potential customer may search for:
- Reviews on products or services
- Top 10 companies in the industry
- Best brands
The pay-per-call affiliate marketing websites are among the top results of these searches, and since they appear to be impartial third parties, their suggestions are far more likely to be clicked on than companies claiming to be the best.
What Role Does Pay-Per-Call Affiliate Marketing Play in Your Overall Marketing Strategy?
Pay-per-call affiliate marketing can reach brand-averse customers, top and mid-funnel consumers, and potential clients you would otherwise not be able to reach. They connect with these customers through a combination of online promotion, carrier traffic, call campaigns, and offline promotion, among others, as part of their affiliate program.
Using PPC affiliate marketing allows you to take advantage of marketing expertise and lead generation services you may not have access to internally. At BrokerCalls, you can easily adjust the target audience you want to reach, geolocations, and demographics that will help you to improve your return on investment and sales conversion rate.
Pay-per-call affiliate marketing is like having a highly efficient performance marketer using a wide range of sales and marketing expertise working tirelessly for your business. It often achieves better results than paid search and paid advertising channels but when combined as part of a more extensive campaign.
Our powerful affiliate networks have calls tracked to ensure the best possible RIO. It is a low-risk form of marketing because it is performance-based, paying for high-converting leads funneled through the affiliate network. It allows you to scale your pay-per-call affiliate marketing to match your budget with the ability to increase and decrease the phone leads your company receives. PPC affiliate marketing is a perfect performance-based lead generation service to add to your existing marketing efforts, helping to ensure your company reaches sales and growth goals.
How BrokerCalls Can Help
BrokerCalls is a leading PPC lead generation service that leverages our powerful affiliate marketing network to boost sales for our clients on a completely performance-driven model. Our pay-per-call affiliates will drive business to your company from customers who would otherwise not know about your brand, helping to expand your market reach while completely controlling the pay-per-call advertising campaign. The call campaigns we design for our clients are molded to each company’s exact needs. We will be in close contact with your business to ensure our affiliate program can provide you with your ideal target audience.
Get in touch with BrokerCalls at (855) 268-3773 today so we can help your business grow through a stream of certified leads generated through our extensive affiliate marketing network. You can also reach out us on Twitter, Facebook, LinkedIn, and Instagram.