affiliate marketing

How Do You Calculate Conversion Rate?

An affiliate marketing program is something that can help you to grow and develop your business. The problem is that many business owners simply don’t know where to start when it comes to an affiliate program or affiliate networks. At the end of the day, any affiliate marketing program’s cornerstone should focus on your conversions. In short, having a higher conversion will result in more money in your pocket. But how do you calculate this significant number, and how does all of this translate into connecting with your target audiences?

While it’s true that there are many sources of information that you can look at when it comes to how to calculate conversions, there is one specific formula that you should always use. To determine the rate of your conversions and whether your current affiliate program or affiliate networks are working best for you when selling products, you need to divide the number of conversions you’ve had by the total number of visitors to your e-commerce platform multiple by 100%. From there, you will have your conversion statistics.

What Is a Good Affiliate Conversion Rate?

It’s important to remember that a cost per click or a cost per action program is something that you will need to track. The question then becomes what is categorized as a “good” conversion rate. The answer to that question will be specific to your industry and your partner program. Many companies that have started with affiliate marketing have changed their strategy and continue to change their strategy as they weigh the pros and cons of this type of marketing strategy. When you work with an experienced digital marketing team, they will review your marketing strategy and the details of your partner program so you can access all the search engines and social media tools you need to take advantage of this type of plan.

How Do Affiliate Marketers Get Traffic?

At BrokerCalls, our goal focuses on providing business owners with the tools and complete guide they need to work with affiliate partners to help them develop their business. Your ideal conversion statistics may be very different from that of a person in another industry focusing their attention on other marketing efforts. Our digital marketing professionals zero in on building trust with each of our clients so we can help them develop a strategy that will help them connect with their target audiences. But how do we do this?

Regardless of whether you’re in the personal finance industry or the health insurance field, you can rest assured that our digital marketing team has connections with affiliate partners who will help to get your company the attention it needs, so people are more inclined to purchase the product you’re offering. However, online affiliate marketing can be challenging, which is why building trust with affiliates is something we pride ourselves on. The marketing campaigns we design for you may yield different results from that of another industry, which is why online affiliate marketing needs to be unique and specific.

If you have a digital product to offer and you’re getting started in your industry, or you want to get involved with affiliate marketers, BrokerCalls can help you to develop the marketing campaigns you need to grow your business. For more information, we encourage you to contact us at (855) 268-3773 today or through social media on TwitterFacebookLinkedIn, and Instagram. We can serve as your website builder and enhance your social media and Facebook ads strategies. Contact our affiliate marketing experts today to learn more about the various affiliate program services we offer.

Sean d'Oliveira
Sean d'Oliveira
After graduating from the University of North Florida with a Bachelor’s Degree in Communications, Sean d’Oliveira began his career in journalism. After a decade in the industry, Sean transitioned into the world of digital marketing in 2017, where he honed his online marketing skills and copywriting expertise for various clients.

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